Thonburi Blue Sky Co., Ltd., a subsidiary of Thonburi Group and the official importer and distributor of premium electric vehicles under NIO, has officially announced the pricing of the Firefly, a fully electric premium city car and the brand’s first right-hand-drive model, at 799,000 baht, with exclusive offers for customers who place reservations at the 47th Bangkok International Motor Show.

NIO delivers automotive innovation that is clearly differentiated from existing electric vehicles in the Thai market, in terms of intelligent technology, design, quality, and driving experience. In particular, the premium character of the Firefly is a key distinction in this segment. Thonburi Group believes this model will fully meet the needs of Thai customers seeking urban agility combined with cutting-edge features and a premium experience.

A key highlight at the booth is the official pricing announcement of the Firefly, accompanied by the first-ever opportunity for visitors to experience the vehicle’s premium qualities up close. Visitors can also immerse in a brand exhibition within the booth, tracing NIO’s origins and the inspiration behind the ‘Firefly’ name and logo, a symbol of vibrant, radiant light that embodies the spirit of freedom the brand seeks to convey to every driver on every journey. In addition, the visitors who visit will receive exclusive souvenirs specially created for this event only.